Simple and Honest Marketing Method
Easy and aligned 1-page marketing plans thatÂ
leverage your strengths + nourish your nervous system.
(without the hype, complicated funnels, paid ads, or posting on social media every day)
Welcome to soulful and strategic marketing that works.
If you have been avoiding marketing because you don’t want to be one of “those” people, you’re in luck.
You don’t have to be slimy, loud, or convince people to buy your offers.
You will learn how to create easy 1-page marketing plans that work, plus:
Deepen Your Self-Trust
Stop second-guessing yourself and follow through on taking action.
Align with Your Strengths
Focus on what you’re already good at and eliminate overwhelm with misaligned strategies.
Expand Your Visibility
Practice being seen in ways that feel safe and supportive.
{ without crashing your nervous system or cramming yourself into someone else’s formula }
The next live cohort starts on October 3, 2024.
$400 USD
(payment options available)
Get results from your marketing without the hype, hustle, or burnout.
The next live cohort starts in October 4, 2024.Â
$400 USD
Payment options available.
Get the full details of the program below.
Let me guess…
… you’re not a big fan of how you’ve been marketed to or how you’ve been taught to market, right?
The one-size-fits-all formulas rooted in bro marketing and #bossbabe strategies feel gross – because they are gross.
The Intuitive Marketing Method teaches you a framework to be more consistent in sharing your offers and do it in a way that honors your capacity and that aligns with your unique strengths and goals.
No more doing allllll of the things to try to get clients.
No more more overwhelm or confusion of what to do. It’s time for a simple approach that actually works.
Hi, I’m Angela Johnson, your trauma-informed marketing guide, coach, and strategist.
Whether you call it non-coercive marketing, anti-bro-marketing, or the opposite of “boss-babe” marketing, the Simple and Honest Marketing Method is simple and effective.
It’s a framework that changes your entire relationship with marketing, visibility, and receiving money for your work.
No complicated funnels. No posting on social media every day. No paid ads. (unless that’s truly authentic for you).
It is marketing that’s good for everyone:
you (and your bank account), your clients, and the world.
The easy and aligned 1-page marketing plans integrate your intuition, mindset, practical strategy, and aligned action that leverages your unique strengths.
Intuitive Marketing Method is a 4-week live training + self-paced online modules for a comprehensive, yet digestible training you can implement and see results. Â
Investment: $400 USD
Explore the details below.
 Let’s talk about money.
Consistent marketing can help you make your money.
There are many programs that promise you’ll make six figures in just 6 simple steps. <sigh>
I used to promote that kind of messaging (cringe), but in 2015 I recognized the hype-filled marketing didn’t work, it wasn’t sustainable, and it felt gross – because it was gross.
The Simple and Honest Marketing Method is designed to help you build a foundation that supports sustainable profitability for years to come.
I don’t make income claims because there are many variables to how someone makes money, including a person’s offers, what they implement, their timeframe for implementation, and their relationship with visibility and receiving money.
In addition to making more money,
this is also about doing business differently.
When we change the way we do business, we no longer tolerate or perpetuate power dynamics that rely on powering OVER others to get them to buy.
We no longer use manipulation, even if it’s subtle, in order to make money.
When we change the way we do business from the capitalistic and toxic strategies we’ve been immersed in, we dismantle the very systems that are holding up oppression.
How?
>> We create sustainable and profitable businesses that make an impact and we do it without burning out and without exploiting people (buh-bye capitalism).
>> When we have energy to keep showing up in a world that isn’t designed for use to thrive, we create change.
>> This also changes who has access to money and we change how money flows in our local and global economonies.
>> When our marketing is about honoring our own nervous system as well as people in our audience and our clients, we treat people in a way that mirrors the kind of world we want to live in and that matters.
With the Simple and Honest Marketing Method as your foundation, you have a framework you can integrate to sustain and grow your business year after year.Â
If all of the business formulas worked, then everyone would:
— Make a whole lot more money.
— Never experience self-doubt or overwhelm.
— Be happy and only work 20-hour weeks.Â
— Be consistent as hell in sharing their offers.
Important Reminder:
WHEN (not if) the formulas don’t work, it’s time to question the formula, instead of thinking there is something wrong with you.
Join the next cohort.
We start on October 3, 2024.
If you haven’t had great results with your marketing,
OR you did get results but it came at a high price and it wasn’t sustainable,
it’s not your fault (even though you’ve been made to feel that it is).
Traditional marketing, aka toxic marketing teaches us that:
— If we just work harder, then we’ll get results.
— If we’re “coachable” then we’ll fix what’s broken.
— If we just follow the formulas then we’ll “crush it.”Â
— Our thoughts create our reality so we need to work on our mindset – but there is zero mention how trauma, privilege, and systemic oppression play a role in how we create results.
— If we want it bad enough, then we’ll invest the money and do what it takes.
(Um… I have a LOT of questions about those lousy pieces of advice…)
There is a simpler and more joyful way of marketing and together, we can change how your business is going.
P.S. You’re not broken. You don’t need the complicated funnels. You don’t need to hustle and buy into the hype. And you definitely don’t need to cram yourself into someone else’s one-size-fits-all formulas.
There are likely four things in your way from effective marketing:
2. You Need More than Just Mindset
You can’t seem to bring yourself to market and think the culprit may be your mindset. You’ve likely done enough mindset work to last a few lifetimes. Â
3. But this way works
 The folks shouting that their way is THE way can be pretty damn convincing.
It’s easy to wonder if you just have to sell out, even a little, to get results from your marketing.Â
4. Avoidance
Are you avoiding marketing altogether and hoping that people will find you? Avoidance can also look like distracting yourself with a lot of busy work that isn’t producing any results.
Under all of this, here’s what’s really going on:
When you sabotage your efforts, or avoid marketing altogether, it’s likely your nervous system doing its job of keeping you safe.
The most sustainable and effective ways to get more visible and market your services are to to four things:
– 1 –
Detox from the hype-filled strategies you’ve been taught.
– 2 –
Simplify your marketing and stop trying to do alllll of the things.
– 3 –
Honor your pace and capacity.
– 4 –
Work with your nervous system so you feel safe.
That’s exactly what the Simple and Honest Marketing Methodâ„¢ does.
Welcome to a new way of doing business.
Join the next cohort.
We start on October 3, 2024.
What Makes the Intuitive Marketing Method™ Different:
Get out of overwhelm
You will create simple 1-page marketing plans that prioritize your capacity and unique strengths. You will also learn simple strategies to increase visibility and sales without using FOMO, big promises, or other gimmicky strategies.Â
Nurture Your Nervous System
Your business is run by your nervous system, not the latest hacks for funnels or strategies. This is why we focus on working with your nervous system and authentic capacity. When your nervous system doesn’t feel safe, you will find a way to protect yourself, which almost always looks like sabotage, procrastination, or limiting beliefs. As your trauma-informed coach and strategist, I facilitate specific ways that support your lived experiences, humanity, and nervous system.
Trust yourself and your body's wisdom
Throughout the program, I share tools with you to help you deepen your self trust, discover what’s really holding you back (using Parts Work), and get into your body through simple somatic practices. The difference is instead of info dumping that you never implement, you’ll have the resources to follow through on what you learn.
 The Simple and Honest Marketing Method™ is a refreshing and simple 3-part framework to market your business in a way that works for you.
The Framework:
TRUTHS
The 4 Truths create the foundation for your business and marketing. Your business will be rooted in ethical strategy from the ground up.
PRINCIPLES
The 12 principles act as checkpoints along your path to detox toxic marketing that has subtly (or not so subtly) found its way into your mindset, bank account, marketing, how you purchase, and your business practices.
TYPES OF MARKETING
You’ll learn the 4 types of marketing so you can create easy 1-page marketing plans using a super template. You can create a plan for each offer you have or for each month if you have more than one offer at a time.
With these principles you’ll understand exactly how to make your marketing nervous-system friendly and how to create consistent results.
What’s Included
+
The Details
Live Training + Recordings
Live Training + Recordings
There are four live training calls that include time for Q&A and laser coaching.
Recordings are uploaded to an online portal within 48 hours.Â
*See the topics for the live calls below.
Online Modules
Online Modules
The online modules are 5-15 minute videos covering the basics of the program. Topics include the core lessons of the Intuitive Marketing Methodâ„¢, marketing plan examples, basics of trauma-informed marketing, nervous system support, content prompts, and more.
Checklists and Templates
Included Items
Workbook: This PDF will take you through exercises each week so you can implement what you learn.
Templates: sales page, email sequence, video scripts, testimonials, connection calls, referrals, waitlist opt-in, and more.
Checklists: business basics, hosting an event (online and in person), program launch, and more.
Bonus Design Workshop
Design Workshop
You don’t have to be a seasoned graphic designer to make your images pop.Â
In this two-hour design workshop, I’ll show you tips and tricks in Canva to boost your image designs.
Note: This is not a tutorial on the basics of using Canva. This IS a workshop about visual communication to make your graphics stand out and enhance your visual brand.
The Schedule:
*Calls are Thursdays from 11-12:15 Mountain time.
10 a.m. Pacific / 1 p.m. Eastern / 6 p.m. London
October 3: Simple 1-page marketing plans
October 10: Intuitive Marketing in Action
October 17: Online and Offline Marketing
October 24: Marketing timelines and launches
This is for business owners and entrepreneurs who:
- Have a product and/or service you want to sell. (If you’re thinking about starting a business, come back when you’re ready with a product or service that is ready to sell.)
- Are ready to have a joyful and nurturing relationship with marketing.
- Ready to create a peaceful relationship with your visibility.
- Looking forward to feeling more comfortable and confident in sharing your work in the world.
- Know there is more money to make and aren’t willing to hustle their way to exhaustion to do it.
- Believe that “good people do good things with good money” and you want to put some more money behind the causes that break down oppressive systems.
- Know there are other possibilities to make the world a better place and you want to use your business as a vehicle to do that.
- Understand that naming systems and structures (White supremacy, patriarchy, etc. ) are a part of running an equitable and sustainable business.
- Are really tired of the hype-filled formulas full of empty promises and want to change how business is done.
- Want to trust yourself more and create marketing plans that align with who you are.
*A few things we don’t do here:
Toxic positivity. Spiritual bypassing. Diet culture. Ignoring or bypassing people’s lived experiences, especially those with marginalized identities.
Join the next Intuitive Marketing Method cohort.
We start on October 3, 2024.
“Just a note to say thank you again for your course. I have a much calmer approach to things now.”
FAQs:
What if I have a question? Are there live Q&A sessions?
I will answer questions during the last 15 minutes of each live call. There is a way to submit your questions before and during the call to ensure I get to as many questions as possible.
I live in another country or another continent, do you offer the live calls at another time?
I offer live calls for the times that I have the capacity for and unfortunately, I’m not able to offer call times at another time. This means that folks in the Australia-Asia time zones either get to get up super early or not be able to attend. I wish I could be available for more time zones.
How long do I get access to the program for?
You get lifetime access to the bonus mini-classes, online modules, and recordings of the live calls.
If I ever retire the program, you will be able to download specific resources for you to refer to as you need.
Will this be another course I never finish?
You mean you’ve bought things in the past but they just sit on your computer??? <gasp>
Yeah, I know, I’ve done that, too.
This is why I have created this program to include live training along with short online learning modules making the content easier to digest and take action on.
I encourage you to attend the live calls – and I know that life happens. Honor your pace and capacity to show up where you can.
You have lifetime access to the material to utilize the material whenever you need.
How much money will I make?
If you’re looking for sexy income claims, then you might be hooked into toxic marketing promises and that’s not what we do here.
With consistent and aligned marketing, you will likely make more money, especially over the life of your business.
You will learn how to market yourself so you never have to cram yourself into someone else’s one-size-fits-all formula ever again. Depending on your income goals, this could equate to adding sustainable income from your business.
Will the calls be recorded?
Yes, all calls are recorded and uploaded into an online learning portal where you will access the recordings, slides, handouts, and bonus materials.
You have lifetime access to this portal.
*A note about “lifetime.” If/when I retire this course, you’ll be notified and can download any pertinent materials.
But I really hate marketing? Will this work for me?
If you really hate marketing, I find there are three common reasons why:
1. Do you hate how you’ve been treated by other people’s marketing?
2. Or do you hate how you’ve been taught to market?
3. Or, is there some fear around being more visible?
If any or all of those three things are true for you, then this program will help you decondition all of those things.
What many of my students say is the Intuitive Marketing Methodâ„¢ has helped people heal their relationship with marketing.
Either way, if you’re willing and open to a new possibility with marketing, then this will be a great fit for you.
What is Trauma-Informed and Trauma-Informed Marketing?
Trauma-informed is more than just a buzzword in the coaching and online marketing spaces.Â
It’s a deep commitment to create a space and work with people in a way that honors their lived experiences and what their nervous systems have experienced, including trauma.
You’re not alone if you think that trauma only refers to catastrophic experiences. This is the biggest misconception of what trauma is. Trauma can be many things and when things like Collective trauma (Covid, patriarchy, systemic oppression, etc) are impacting people’s nervous systems consciously and unconsciously, of course, it affects the way we run our business.
Trauma-informed Marketing is how we tend to people’s nervous systems, including our own, in addition to our goal of making money. It means using strategies that are designed to empower people to choose what’s best for them vs using manipulation, even if it’s subtle, to do anything to make the sale.
You’ll not only be experiencing trauma-informed marketing and facilitation by being a participant, but you’ll also learn specific tools and strategies that are trauma-informed so you can implement them into your own business.
Questions?
Email my team here:
hello @ angelamjohnson.com
About Your Guide: Angela Johnson
First, thank you for being here.
Why I’m passionate about slime-free marketing is I spent over $250,000 on coaches, courses, events, and trainings over about six years only to find myself burned out, deflated, and wondering what was wrong with me that I couldn’t make my business work better.
I quickly crossed that coveted 6-figure mark within the first year of my business only to realize I wasn’t any happier and my money situation was still in dire straights, I was just playing with bigger numbers in my bank account.
In 2015, I broke up with toxic marketing and the mentors I paid tens of thousands of dollars to and that’s when I merged soul with strategy.
In 2017, I created what is now my core body of work, the Simple and Honest Marketing Method with one core goal: help people see that marketing can be easier and actually work without the hype, hustle, or burning out.
After years of teaching this method, I noticed that something was missing. I noticed that really brilliant people struggled with patterns of sabotage, shame, and lack of confidence. Why??? That started my quest in deeper ways of healing, understanding the nervous system, and how trauma plays a role in business.
In 2022, I started a Master’s degree in Professional Communication with an emphasis on trauma-informed communication where I conducted IRB-approved research about how trauma impacts business owners.Â
Alongside my research, personal healing, and personal study, I completed several trainings about trauma, trauma-informed business, and Parts Work so I can bring a robust trauma-informed foundation into my business.Â
You can read more about my trainings, qualifications, and certifications below.
My training, certifications, and experience:
Education:
- BA in Interdisciplinary Studies from Utah State University. Emphasis areas: Journalism, Graphic Design, and Advertising
- (Current) M.A. in Professional Communication at Weber State University (Graduate in 2024)
- (Current) M.A. in Community and Organizational Leadership with emphasis on Trauma-Informed Organizational Leadership (Graduate in 2025)
Additional Training:
- Copywriting, Marketing, Content Marketing, Entrepreneurship, and Business Management
- Certified Trauma of Money Facilitator
- Certificate of completion for Cultivate, a trauma-informed program for facilitators
- Certified in Copywriting for Culture Makers (awaiting final certification)
- Trauma-informed coaching certification by Safe Space Institute (in process, completion date December 2023)
- Focusing, a somatic-based coaching modality to effectively facilitate challenging patterns and behaviors (complete with level 2 in June 2023)
- Self-Belief Academy coach to specifically target self-doubt (complete in December 2023)