Part 1: It’s overwhelming until it becomes a habit
One of the most common things I hear from entrepreneurs about why they don’t market themselves is that it’s overwhelming. “I just don’t know what to do.” “How do you get it all done between taking care of clients, writing, creating content, the tech stuff, and then...
Embracing Sales: The hefty price of making sales “bad”
A lot of SOULpreneurs avoid or judge selling but what if you could embrace it? In this article, I share some bold truth along with four steps to let go of your hangups about selling and really start serving.
Pricing Perspective and People’s Expensive Opinions
An attorney will invest at least $150,000 for their law degree. A hair stylist may invest around $3,000 for their license.
Which person offers more value? Which one is “worth” their hourly rate?
So how much is that person worth? One hour of sitting in a salon chair? Or getting those knots worked out of your neck? Or getting your gorgeous logo designed? Or your accountant who files your taxes.
In this blog, I examine the worst advice I ever got: “Charge what you’re worth.”
How to Create Content That Captivates the Right People
My guess is you know a lot about a lot of stuff. So why is it so hard to create awesome content that captivates our audience?
The newsletters. The videos. The blogs. The social media posts. And there’s friggin’ Twitter. How do we keep up with all of it?
Why is content important?
It’s the stuff we share in our marketing.
Are live events all slimy? The Intro
What inspired this article series: Leonie Dawson, a woman I’ve authentically admired for years, posted a fantastic and brutally honest blog about attending a 1-day Gary Vaynerchuk event that you can read here. A friend of mine shared her blog on Faceboook and I...Get the ebook!
*Release date is scheduled for May 2023.
