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When You’re in the Void – How to Pivot in Business

When You’re in the Void – How to Pivot in Business

by Angela Johnson | Aug 3, 2022 | Biz Tips, Free Resources, How-tos, Inspiration

The void – we’ve all been there and we’ll be there again. The “void” is a sexy way of saying you’re pivoting in business. But it’s far from sexy, isn’t it? It’s downright uncomfortable. 👇 If you’re...
Projector Entrepreneurs: Why a Spacious Schedule is Crucial to Avoid Burnout [Human Design]

Projector Entrepreneurs: Why a Spacious Schedule is Crucial to Avoid Burnout [Human Design]

by Angela Johnson | Jul 21, 2022 | Projectors (Human Design)

Having spaciousness in your schedule is a key to avoiding burnout. But depending on your life’s circumstances and the season of your business, this can feel impossible. Check out these simple tips to create a schedule that works for you and priorizes YOU and what matters most.

What even is marketing? (+ 7 ways to get clients)

What even is marketing? (+ 7 ways to get clients)

by Angela Johnson | Jul 6, 2022 | Marketing

What even is marketing and why does it feel so complicated sometimes. I break down a simple definition of what marketing is along with seven things you can do without paying for ads online or making yourself nuts with trying to do alllll of the things all of the time.

Projector Entrepreneurs: Is waiting for the invitation a curse?

Projector Entrepreneurs: Is waiting for the invitation a curse?

by Angela Johnson | Jun 15, 2022 | Projectors (Human Design)

Is waiting for the invitation a curse for Projectors? Here’s a new twist to what waiting for the invitation can look like and how to break out of misaligned marketing cycles. Discovering that you’re a Projector in Human Design isn’t bad news for your business, you just have to know how to be “invitable,” so you can receive the invitations.

Do We Really Need Pain Points to Have People Buy Our Stuff?

Do We Really Need Pain Points to Have People Buy Our Stuff?

by Angela Johnson | Jan 19, 2022 | Biz Tips, Messaging

Some argue that focusing on pain points is necessary because how else do your customers know that they need help? (This was an actual internet argument I got into with a coach a few years back.) And how does cognitive dissonance play a role in how we consume and sell? I rant about it all in this blog post.

Big Magic and Hidden Treasures (screensaver)

Big Magic and Hidden Treasures (screensaver)

by Angela Johnson | Oct 21, 2021 | Expansive Questions, Inspiration

In my recent newsletter, I talked about one of my many favorite parts of Big Magic, by Elizabeth Gilbert. At the beginning of part 1, titled “Courage,” Elizabeth recounts the story of Jack Gilbert who was a poet. After publishing brilliant work, he would disappear...
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